Affiliates

The Betti Casino affiliate programme is built for partners who want to promote the brand and earn commission from qualified traffic and player referrals. If you run a website, create casino content, or buy media professionally, the programme is designed to give you the tools and support needed to scale in a transparent, trackable way.

Betti Casino’s product mix is suited to a wide range of audiences, with a strong catalogue of online slots and live dealer titles from well-known studios, including Evolution Gaming, NetEnt, Pragmatic Play, Playn GO, Relax Gaming, Quickspin, Red Tiger Gaming and Big Time Gaming. That breadth helps affiliates match the right landing pages and offers to different player types.

Who the Betti Casino affiliate programme is for

This programme may suit a range of partner models, from smaller creators to established networks. Typical partner profiles include content and review website owners, streamers and social-first creators, SEO affiliates, comparison portals, and media buyers running paid campaigns where permitted. It can also work well for communities that value game discovery, such as players looking for new releases, distinctive mechanics and premium live casino experiences.

If you’d like to learn more about the brand before applying, you can also view our Betti Casino review for an overview of the casino experience.

Commission models built for different strategies

Affiliate deals are usually structured to align with how you acquire and convert users. Betti Casino may offer common commercial models such as revenue share, cost per acquisition, hybrid agreements or custom terms for partners with specific traffic sources, geo focus or promotional plans. The exact structure and conditions will depend on your profile, promotional method and compliance approach, so it’s best discussed directly with the affiliate team during onboarding.

Marketing assets that help you convert

Affiliates typically get access to ready-to-use creative materials designed to support both acquisition and retention. That can include banners in multiple sizes, landing pages, promotional creatives, and other assets that make it easier to communicate current offers and product highlights without having to build everything from scratch.

Because casino promotions can change over time, using official assets and up-to-date messaging is an important part of running sustainable campaigns and maintaining player trust.

Tracking and reporting you can actually act on

A key part of any affiliate partnership is visibility. The programme is set up to support performance tracking and reporting so you can monitor the journey from click to registration to conversion, and then understand earnings across campaigns. This kind of reporting is especially valuable if you run multiple channels, test different creatives, or optimise your content and paid media based on player intent.

A partnership built on transparency and long-term value

Betti Casino positions its affiliate programme around clear communication and reliable cooperation, aiming for long-term relationships rather than short-term bursts. That includes practical support for partners, timely answers to campaign questions, and a focus on accurate attribution and consistent reporting.

If you are planning larger pushes - for example, seasonal campaigns or exclusive placements - it’s worth discussing options early so tracking, creatives and landing pages can be aligned before you go live.

Compliance, brand rules, and responsible gambling standards

Affiliates are expected to promote Betti Casino in line with applicable laws, advertising standards, and any brand guidelines provided through the affiliate platform. Marketing must remain fair and not misleading, and should avoid any implication that gambling is a guaranteed way to make money.

Responsible gambling messaging matters, too. Where relevant, include safer gambling information and encourage tools such as deposit limits, reality checks and self-exclusion. For United Kingdom-facing audiences, signposting support services like GambleAware, BeGambleAware and GamStop is a sensible best practice and may be required depending on your channel and format.

How to apply or speak to the affiliate team

If you’re interested in partnering with Betti Casino, you can apply via the affiliate platform or contact the team directly to discuss your traffic sources and preferred commercial model. For support and general queries, Betti Casino can be reached at support@betti.com, and affiliates can request the appropriate partner contact details during the application process.

Once approved, you’ll be able to access tracking links, reporting, and the latest promotional assets so you can launch campaigns confidently and scale with clear performance insights.